Transform Your Agency | 14th Edition

Author

Blutui Transform
18 Dec • Estimated Reading Time: 4 minutes

Keeping the Christmas Lights On in Your Studio since 2018

Transform #14 welcomes adtech visionary Dave Currie to our ranks as Blutui Ambassador in the US, we share Founder' Circle insights from WOW-Groups CEO Qasim (Cas) Majid, and we put our spin on Christmas, nix the Studio Grinch once and for all. Schemas are the new SEO and we urge agencies to push clients hard to take them seriously, plus our CEO Gb is asked his opinion on (uh oh) Publicis Groupe's Razorfish fresh direction. We pick apart Big Techs smoke and mirror approach to Forever Free access and dive into the dangers of brand safety at the creative level, it shouldn't mean brand yawn.

Graeme Blake
CEO, Blutui

Currie Aligns Blutui® in North America

Welcoming Dave Currie as Blutui Ambassador, USA

Founders’ Circle Insights

Partnering Disruption and Leadership Readiness Define 2026

Evict the Studio Grinch this Christmas

Make Blutui your New Year’s Resolution

Schemas, the New SEO

How Agentic AI Increasingly Determines How Brands Get Found

The Dangers of Brand Safety

The Hyper-Sanitisation of the Creative Industry: Why Begging for Acceptance Is the Opposite of Safety, it’s Downright Dangerous

Free Lunch Forever Comes With Corkage

Big tech promises a banquet, then quietly charges corkage, for the tablecloth, the chair, the cutlery, even to use the bathroom.

ADOTAT Tuesday

Pesach Brings the Insights on Big Industry Plays, Our Own Gb Runs Sideline Commentary

Blutui: Built for the Future of Adland

We’re growing, innovating, and listening. Your feedback helps shape our flight path for 2026 and beyond. What would you like to see next? Let us know, and stay tuned for more updates in next month’s Transform.