Awards, Groundhog Day and the Hourly Rate Collapse

Transform 17 takes a breather from dev updates and focuses on the business of delivering digital projects.
We explore the collapse of the hourly rate, how we are treading on familiar ground with vibe coding, and the unsung heroes of the studio. AOR lines up with In-House and we lift the lid on complexity in Cannes. Next issue will be mid-April as we have something extra special to share.
Graeme Blake
CEO, Blutui
Hours for Dollars, The Uncomfortable End
Why Agency Leadership Must Rethink Digital Delivery
The Real World of Agency Web Production
How Blutui Bridges the Gap Between Agency Reality and Platform Design

Blutui: Built for the Future of Adland
We’re growing, innovating, and listening. Your feedback helps shape our flight path for 2026 and beyond. What would you like to see next? Let us know, and stay tuned for more updates in next month’s Transform.
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